Elmwood Stock Farm
If Elmwood Stock Farm were a song, and each family member improvised
on a different instrument, then the weekends would sound like the
chorus.
Cecil Bell raises beef and tobacco, his son John raises vegetables, his
son-in-law Mac Stone works off the farm and raises organic livestock
with Cecil’s daughter Ann, who additionally markets the whole family’s
harvest.
From the Lexington Farmers Market on Saturday, which Ann and Mac work
together, to Sunday dinner at Cecil and Kay’s house, weekends are when
the family reconvenes from their disparate weekday schedules to get
back in harmony with one another. “It’s nice to remember we are a
family, and not just in business together,” says Mac.
The Bell family has been in agriculture for six generations, mainly
growing tobacco and beef. Cecil owns 450 acres, his dad owns 150, and
Mac and Ann rent another 200, all in Scott County, Kentucky. Throughout
Bell history, each younger generation has branched off from the parents
and bought land nearby to start raising the same two primary crops. But
when John and Ann returned to the farm, both in 1994 after graduating
from college, things had changed.
First, land value around the Bell property had risen steeply due to
suburban housing development, preventing Ann or John from buying new
land. Second, the U.S. Department of Agriculture had cut by a third the
legal limit on how much tobacco any one farm could plant, according to
Ann. So she and her brother were going to have to find new crops to
grow on their dad’s land.
John set his sights on wholesale production and planted 50 acres of
pumpkins, peppers, potatoes, tomatoes and sweet corn to harvest and
ship to a Kentucky growers’ coop, where it is washed, packed and sold
to large grocery stores. His wife Melissa works off the farm.
Ann, meanwhile, with a bachelor’s degree in consumer economics, started
growing salad mix, herbs and other high value products to sell at the
Lexington Farmers’ Market, becoming one of its first vendors. A few
years into her venture, Ann met Mac Stone at a gathering of sustainable
farmers and soon married him.
She passed on her organic vegetable production to John, while she and
Mac focused on building an organic, pasture-raised meat business. The
couple has 200 laying hens, 3,000 chickens, 25 heritage (less
hybridized) turkeys and 100 standard turkeys, and 20 sheep. All of the
poultry are certified organic and the sheep are transitioning to
organic as the farmers devise a reliable method to control parasites.
Cecil has a quarter of his Black Angus cattle certified organic, and
sells the meat through Ann’s marketing network. The rest is sold off as
livestock, and he has 35 acres in tobacco.
John and Ann’s plan when they began farming the family land was to
experiment side by side with direct and wholesale marketing, and switch
to which ever worked better. As it turned out, both siblings were
successful, and found they could help each other out with different
approaches to the market. With Cecil’s beef, the Stone couple’s lamb
and poultry, and John’s organic vegetables, Ann has a wide array of
fresh, organic products to offer at two farmers’ markets five days a
week, 12 restaurants and a couple consumer buying clubs.
While Ann farms and manages the marketing full time, Mac farms evenings
and weekends and works nine to five as director of Kentucky State
University’s research farm.
“I train the competition,” he laughs, explaining his program helps
small scale producers learn organic farming and direct marketing
techniques. Indeed, as evidenced by the thriving 75-vendor Lexington
Farmers Market, small-scale, diversified farms like Elmwood Stock Farm
are flourishing in central Kentucky. It’s kept Mac and Ann on their
toes.
When Ann began selling tomatoes at the market, she was among few. Now
the number of vendors with beefsteak tomatoes has doubled, and the
family has switched to producing heirloom tomatoes, old-fashioned
garden variety tomatoes that come in myriad shapes and hues. Mac and
Ann also expanded their types and cuts of meat. All the beef is grass
fed, but the couple also offers fattier steaks from cattle also fed
organic grain. “People like the more marbling more than they realize,”
Mac noted, adding that others prefer the lean, wholesome, strictly
grass-fed beef.
Working with a small, local butcher shop, the couple has introduced a
line of organic beef bratwurst and Italian sausage links. Mac and Ann
have also offer a diversity of services. They make home deliveries
off-season when the farmers’ market is closed and take care of their
chefs by delivering custom-packed boxes with small quantities of a
variety of vegetables.
Proof of a symbiotic relationship, the Stones and the chefs discuss the
growing season in advance and the restaurants’ menus are built around
the farm’s harvest schedule. “They only put chicken on their menu when
we have it available. That makes me feel pretty good,” he said.
But the good relationships come after harsh learning experiences in
earlier years. Ann once made an agreement with a local grocery chain to
grow vegetables. She bought thousands of transplants, put several weeks
of labor into growing them, and just two days before she was due to
make the first delivery, the stores canceled the deal.
“We ended up with a lot of product and no place to go and that’s when
we joined the farmers market.” Now she and Mac enter relationships only
with buyers with an enduring commitment to supporting local, organic
agriculture, who are not just price shopping.
In addition to a wide range of comestibles, Elmwood Stock Farm will
soon offer a non-food product. Making use of several Kentucky race
horse farms in the area, the family gathers horse bedding to mix with
vegetable waste in long windrows, built and turned with a front-end
loader. They check moisture and temperature of the heaps regularly, and
harvesting finished compost within 10 weeks.
The product is tested by a state chemist for nutrient levels and
pathogens, and sold in bags and bulk--even spread on customers’
pastures for them. Ann is glad to make use of the manure which might
otherwise be stockpiled, leaking pathogens and nutrients into ground
water.
Beyond making their livelihood in sustainable agriculture, the Bells
are adding their voices to the chorus of many more voices for the land
throughout the nation. Between Cecil, Ann and Mac, Elmwood Stock Farm
is or has been represented in the leadership of Southern Sustainable
Agriculture Working Group, American Pasture Poultry Association,
Partners for Family Farms, Organic Farming Research Foundation,
Southern Sustainable Agriculture Research and Education, and locally
with Kentucky Sustainable Agriculture Community and Kentucky
Horticulture Council.
For Mac, the benefit of civic engagement is staying informed and
inspired by innovations within the sustainable agriculture movement.
Furthermore, he is an activist at heart. “We’re going to be relegated
to the sidelines unless we can get some critical mass of likeminded
thinkers,” he said, explaining Americans need to come back to an
appreciation of real food.
“You are what you eat. We lived off the land for tens of thousands of
years and just in the past 50 we’ve just gotten into this processed
stuff… I have the responsibility to at least give people a chance at
better health by offering [healthy food].”
Cecil and John Bell
Regions:
KentuckyOrganization type:
Business - family


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